QR Code Touchpoints for Dental Practices

Patients often have questions before and after treatment: about prophylaxis, the course of a treatment, aftercare, or other services offered by the practice.

A scan or tap takes them directly to the relevant information. No app. No registration. No flyers.

This allows patients to get informed during the waiting time and, if needed, ask targeted questions afterward.

Many patients mainly know their dental practice for the treatment they originally came in for.

The Touchpoint can be used to present additional services clearly – right where patients have time to engage with them.

For example:

• Professional teeth cleaning
• Prophylaxis
• Teeth whitening
• Implantology
• Dental prosthetics
• Aligners & orthodontics
• Pediatric dentistry
• Aesthetic dentistry

With images, videos, brief explanations, or further information.

Don’t sell pushily. Simply make it visible.

What should I know before my appointment? When can I eat again? What should I keep in mind after a procedure?

Recurring information can be made available digitally and exactly where patients need it.

Before treatment

Preparation · Anaesthesia information · Treatment procedures · Important instructions

After treatment

Aftercare · Dental extractions · Implant care · Professional cleaning · Oral hygiene

Existing PDFs, patient leaflets and instructions can also be linked or transformed into mobile-friendly content.

Appointments

Online booking · Rescheduling · Recall appointments

Forms

Medical history · Patient forms · Downloads

Practice information

Opening hours · Contact · Directions · Team · Services

Patient information

FAQs · Treatment information · Multilingual content

The touchpoint stays where it is. The content behind it can be changed or expanded at any time.

After a positive experience, patients can be directed straight to your practice’s review page.

Scan the QR code or tap via NFC – and the review page opens instantly.

Ideal, for example:

• at reception
• in the waiting area
• at the exit
• after completing a treatment

Alternatively, a touchpoint can initially offer several options – for example, Google review, feedback, book an appointment or follow the practice.

The QR code does not have to permanently lead to the same destination.

Change, expand or replace the destination at any time – without reprinting the QR code or replacing the physical touchpoint.

A touchpoint can, for example, initially lead directly to an appointment booking and later bundle several functions:

Appointments · Services · Patient information · Forms · Reviews · Social media

Time-dependent content or different redirects are also possible.

Use the touchpoint to introduce your dentists and practice team before patients even meet them.

Portraits · Specialisations · Qualifications · Languages · Short videos · Personal introductions

Help patients know who they are meeting and create familiarity before treatment begins.

Example: A patient taps the touchpoint in the waiting room. Treatment preparation, aftercare information, forms, online booking, the practice team and the Google review link open on the patient’s smartphone. The practice can update every destination without replacing the touchpoint.

Frequently asked questions

Do patients need an app?

No. The content opens directly in the browser via QR code or NFC.

Does Productmate collect personal data?

No. Productmate does not collect personal data and does not use cookies. Servers are located in Germany.

Can existing booking systems and forms be used?

Yes. Existing websites, booking pages, PDFs and forms can be linked as digital destinations.